Building A Successful Team in Hyper-Competitive Markets with Daniel Beer

Building A Successful Team in Hyper-Competitive Markets with Daniel Beer

Real estate is the one industry that despite its astronomical earning potential, has many people not taking it seriously. What does it take to start getting the results you want? What are the things we would do differently if we started over? How does company culture evolve on its own? On this episode, we are joined by Dan Beer, who gives awesome insights on these topics.


A business is a living breathing organism that needs to mature, grow, exercise and develop habits, you have to treat it like it’s a person and nurture it. -Dan Beer

3 Things We Learned

If you were an employer and had to evaluate yourself, would you keep yourself or fire yourself?
If you want to know if what you’re bringing to the table is good enough, think of yourself as an employer with someone like you working for them. Would you fire yourself or keep working if you evaluated yourself honestly? This is the standard you should bring to your work.

Establish one system at a time
Most business owners make the mistake of being too scattered and trying to implement too many systems at the same time. This doesn’t work because it’s like trying to push too many rocks up a hill at once. People don’t want to obsessively focus on one system at a time until they get it right, but this is what will help them succeed.

Your business is a direct and accurate expression of who you are
Entrepreneurs have 100% control over the kind of business they build which is a gift and a curse. It means that your business will take on your personality, and reflect your habits, fears and hang ups. Most people’s businesses won’t change unless something forces them to change perspective.

Rise Above the Average

What you’re seeing around you is a manifestation of average, so to succeed you have to rise above this and become obsessed with the systems that work. It’s all about systematically layering in permanent habits into your business, establishing one system at a time, developing strong core values and nurturing your business because it is a living thing. The heartbeat and rhythm will dictate what it’s going to feel like to work in your business.

Guest Bio

Daniel Beer is the CEO/Owner of Beer Home Team at Keller Williams, and a real estate coach. Daniel and his team are ranked as one of the Top 150 Teams in the U.S.A. per The Wall Street Journal and Real Trends. They are also recognized as the #1 real estate team in Southern California for Keller Williams Realty. Go to https://agentacademy.com/ or beerhometeam.com for more information.

This content brought to you by Real Estate Uncensored, a sales and marketing training podcast, that gives you actionable ideas, insight, inspiration to turn your real estate career into a life of freedom, featuring co-hosts Greg McDaniel and Matt Johnson.

Tech Ninja Moves and How to Get Thousands of Likes on Your FB Page in 3 days with Nick Sakkis

Tech Ninja Moves and How to Get Thousands of Likes on Your FB Page in 3 days with Nick Sakkis

When people think real estate advertising, they often think of going hyper local. What strategy helps you gain global social proof and followers? What is the benefit of this tactic? Why is Facebook Live more powerful that YouTube? On this episode, Nick Sakkis talks about the incredible strategy that helps you get thousands of likes in just 4 days!


The more organic, the more grimy, the more cellphone-type Facebook Live videos you take with less editing get way more engagement than the perfect stuff. -Nick Sakkis

3 Things We Learned

Think of yourself as a media company that just happens to sell real estate
When it comes to branding for your visibility in the marketplace, remember you’re competing with the news, politics, sports, so whatever you’re publishing has to cut through all the noise out there and still be related to real estate.

How to go viral: personal story + the result + how to replicate the results
If you want to create content that really resonates and gets people to engage with you, there’s a formula that has worked very well on platforms like LinkedIn. It’s simple, tell a personal story about a challenge, how you overcame it and how others can replicate the results.

What Facebook has in spaces that YouTube doesn’t is the community factor
Facebook will thrash YouTube because it isn’t a community. Facebook, on the other hand is a community more than anything else. It also has way less trolls, more content and you’re able to be super-targeted with your messaging.

You Are A Marketer

It’s so important to remember that you’re not a real estate agent, you’re a media publisher who happens to sell real estate. If you have this mental shift, you will be  able to create content that’s really relevant. Facebook is a worldwide brand so you have access to a global audience that can lend to your social proof. Remember you’re competing with many other kinds of content so yours really has to stick out. Put more work and effort in Facebook because it gives you the advantage of community. The kind of content someone would expect to find about a community, or city on YouTube is completely different from what they’ll engage with live on Facebook.

Guest Bio

Nick is the co-founder of the Sakkis Group, Nick acquired his real estate license in 2005 where he worked for Prudential Tropical Realty. Nick was born and raised in South Tampa, attending local schools, including St. Johns Greek Orthodox Day school, Plant High School and Hillsborough Community College. Growing up as a two sport athlete Nick developed a strong sense of what it takes to win and be successful. He has brought that same level commitment and perseverance to his real estate business. Go to http://www.sakkisgroup.com/ for more information or join his Facebook group Real Estate Marketing Rockstars realestatemarketingrockstars.com

This content brought to you by Real Estate Uncensored, a sales and marketing training podcast, that gives you actionable ideas, insight, inspiration to turn your real estate career into a life of freedom, featuring co-hosts Greg McDaniel and Matt Johnson.

Go For NO with Best-Selling Book Co-Author and Sales Trainer Andrea Waltz

Go For NO with Best-Selling Book Co-Author and Sales Trainer Andrea Waltz

Fear of failure and rejection stop a lot of people. How do you desensitize yourself to failure and hearing the word no? What is the problem with living your life looking for yes, instead of going for no? How can you practically put this plan in place? On this episode, we are joined by the co-author of Go For No, Andrea Waltz who shares her powerful strategy.


Get out there and into action and start hearing more nos. -Andrea Waltz

3 Things We Learned

Silence sells
Most people struggle more with awkward silences than with hearing the word no. It’s important to remember that the first person who speaks loses, so when you’re faced with silence get comfortable with it so you can be patient and let the other person talk to fill the awkward silence.

We tend to focus on yes goals and hitting our quota so we get too comfortable
When you focus on getting a certain number of yeses, you cap the amount of success you can achieve. If you start hunting the nos, you will achieve more success than you expected because you’re driven by the rejection, not put off by it.

Babies don’t fall 5 times and say “walking isn’t for me”
The process of learning to walk isn’t an easy one for babies, but that doesn’t mean they give up every time they fall. A baby doesn’t stop and decide to crawl for the rest of their lives. They keep trying and working towards getting on their feet. We should be the same.

Reprogram Yourself

We’ve all come from the programming of thinking that hearing the word yes is what will make us successful, but for us to truly get to where we want to go, we have to stop fearing rejection and actually start celebrating the times we hear the word no. When you set no-goals, it forces you to stay in action and actually go further in your work. Don’t be afraid to embrace the inner child that  isn’t afraid to fail, and gets back on the bike after a fall. Measure your success by how much you’re able to push past rejection.

Guest Bio

Andrea Waltz is the co-author of Go for No! Yes is the Destination, No is How You Get There. Go to goforno.com for more information and find Go For No on social media.

This content brought to you by Real Estate Uncensored, a sales and marketing training podcast, that gives you actionable ideas, insight, inspiration to turn your real estate career into a life of freedom, featuring co-hosts Greg McDaniel and Matt Johnson.

The Mistakes You’re Making with Open Houses, Photography and Communication

The Mistakes You’re Making with Open Houses, Photography and Communication

Most agents make the mistake of trying to get a buyer to like a house at an open house, but that will put them off. What is the right way to approach an open house? What are the most important things to avoid when it comes to listing photographs? What strategies can make you a better communicator and speaker? On this episode, we answer these and many other questions.


The open house isn’t about that house, it’s about assessing needs, proving value and building rapport. -Matt Johnson

3 Things We Learned

Set expectations for your clients from the beginning
When agents fall into problems with clients who are difficult, a lot of it comes from not setting expectations in the beginning, or not making the choice not to work with certain people.

The odds of someone buying a house they come to in an open house is 3%
Your goal when you do open houses shouldn’t be to secure the person that will buy that house, it’s to generate buyer leads and get to know the needs of these people. If you’re going into it trying to sell that house, you’re going to seem too aggressive.

When you smile, you sound totally different
When you do your prospecting calls, put a mirror in front of you and smile. You will sound very different, more cheerful, relaxed and content. Giving off that vibe will make people happier to talk to you.

Make Your Open House a Success for YOU!

Your job isn’t to persuade open house attendees to like a house. It’s your job to get them talking so you learn what they want and help them find it. Consider going to an open house with information on comps in the same area in the same price range. Learn to treat people you meet at open houses as buyer leads, that you still have to nurture and build rapport with. Taking another approach will just scare people off.

This content brought to you by Real Estate Uncensored, a sales and marketing training podcast, that gives you actionable ideas, insight, inspiration to turn your real estate career into a life of freedom, featuring co-hosts Greg McDaniel and Matt Johnson.

Morning Mindfulness: How To Build A Daily Practice That Energizes Your Life & Business with Sarah Rose Reiter

Morning Mindfulness: How To Build A Daily Practice That Energizes Your Life & Business with Sarah Rose Reiter

The true measure of fulfillment is not being contingent on outside circumstances for happiness. How do you find the inner push for your happiness? How does your morning routine set you up for a successful day? Why is forgiveness such a powerful part of becoming your best self? On this episode, we talk to Sarah Rose Reiter about how she overcame personal obstacles through mindfulness, intention and embracing the letting go process.


If you set intentions in the morning, you’re setting the tone for the day of what you want to attract into your life. -Sarah Rose Reiter

3 Things We Learned

A synchronistic event will show up when you set a powerful intention and make a declaration to the Universe
A synchronistic event shows up and seems to good to be true because it has been provided by the Universe, and it’s what you asked for. There’s going to be a moment of recognition that directly correlates with the intention you set. It all starts with awareness and clarity.

The letting go process is something you need to embrace
In order for good things to come into our lives, we have to let go of the bad. Whether it’s business or personal, an old relationship has to die in order for a better relationship to come into being, so don’t be afraid to let go.

We’re the only creature on earth that can make ourselves feel good or bad just based on our thoughts
The human mind is so powerful it impacts our emotions, negatively or positively. This is why it’s so important to harness your mind’s power so that it works to your advantage. Remember however you feel is connected by your thoughts.

Be Intentional

Setting a powerful intention is the very first step to making incredible things happen in your life. Setting an intention is a form of asking, praying is a form of asking and it shows the universe that you are ready to receive. Remember everything in your outer reality is a reflection of your inner reality. When you have resentment, you put up walls, and you perceive the world in a different way. Be open, be receptive, step into forgiveness and understand the bigger picture.

Guest Bio

Sarah is an agent, Certified Yogi, Energy Healer & High-Vibe Lifestylist. Go to http://sarah-rose.net/about/ for more information or find her on Facebook http://facebook.com/SarahRoseWellness

This content brought to you by Real Estate Uncensored, a sales and marketing training podcast, that gives you actionable ideas, insight, inspiration to turn your real estate career into a life of freedom, featuring co-hosts Greg McDaniel and Matt Johnson.