How to Become a Time Management & Productivity Beast w/ Gene Volpe

How to Become a Time Management & Productivity Beast w/ Gene Volpe

Watch the On-Demand

Sometimes when we’re working it feels like the hours just flew by and nothing got done. Being trapped in low-value activities shifts our focus away from what makes money. How can you fix this? What should your schedule include and exclude to make the best of your time? Why do we have to delegate in order to scale? In this episode, Gene Volpe talks about the changes he made to become a more productive business owner.

You have to take the time off. You have to schedule that into your calendar. Otherwise, you will burn out. -Greg McDaniel

Three Things We Learned

Urgent tasks vs. high value tasks

Some tasks might not be urgent, but they can be the most important in your business. We have enough hours in the day. We just need to find a way to prioritize what needs to get done. Avoid wasting your time on tasks that have a very little impact on your business.

You can’t scale without delegating

When most people look at their calendar, they realize 80% of what they’re doing can be done by someone else. You can’t scale without outsourcing the low-value tasks to someone else.

Schedule everything, including your time off

Productivity isn’t about working-non-stop. You need to find time to relax as well, or you will burn out. But even time off needs to be scheduled so it won’t have a negative impact on your business.

Key Quotes

Nobody will ever leave you because your service is too expensive. -Gene Volpe

Anything that I do for the first time is going to have a mistake that I won’t catch, no matter how hard I try. -Matt Johnson

You have to think about what brings the most income to your business. What’s the income driver in your business, servicing the clients who are already committed to you or maximizing the activities that bring the next round of income? In some cases, existing clients are so valuable the referrals alone work as a lead generator. But if the existing clients don’t bring any referrals, teach someone else to take care of your current clients to free up your time for more sources of income.

Guest Bio

Gene Volpe is the founder of GVI Media and has over 10 years of experience in real estate marketing. With over 200 transactions under his belt, Gene is known as an authority in his field and is often invited to speak at events. You can find more about Gene at http://www.genevolpe.com/about-gene/#.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

The Number One Lead Gen System Nobody’s Talking About w/Nick Sakkis

The Number One Lead Gen System Nobody’s Talking About w/Nick Sakkis

Watch the On-Demand

Real estate is a people-based business, yet it’s easy to forget about this aspect when lead gen is now dominated by platforms like Zillow. What’s the biggest source of high-quality leads? How can you grow your database by partnering up with local businesses? What will the new shift in real estate bring, and why shouldn’t we be dependent on online lead gen platforms? In this episode, Nick Sakkis reveals the one lead gen system we should be paying more attention to.

You can be brand new in your market and never sold a deal in your life, but when you start partnering up with with local businesses, you growth hack their audience. -Nick Sakkis

Three Things We Learned

The biggest source of quality leads is relationships

Making friends and building relationships, even on social media, is one of the best ways to generate leads. Very few people are interested in videos about what direction the market is going in and real estate stats. If you get active on social media groups with the purpose of making friends instead of promoting your business, you have a higher chance of receiving a call when someone wants to sell or buy a property.

How to get discount cards from businesses

Discount cards are a great way to help people remember you, and they aren’t that hard to get either. Business owners pay quite a bit to Groupon in order to advertise their products. If you don’t take a percentage out of their earnings, they’ll often be more than happy to be interviewed by you and allow you to make discount cards in their name.

Set up a draw for a free vacation at open houses

Big companies have been doing this for years: offering high incentives for people to look into their products or services, or high incentives for referrals. Real estate agents can do the same at a smaller scale to provide incentives for their past clients and get referrals.

Key Quotes

We’ve been under the rouse of online lead generation when in reality all we need to do is say hi to another human. -Greg McDaniel

Start making friends. Get back to being human. – Greg McDaniel

If you’re brand new and haven’t made a deal in your life, partnering up with businesses, interviewing business owners, and handing out discounts puts you in front of their audience. Their database quickly becomes your database because they see you talking about the things they love. As a result, you can quickly scale your database by leveraging local businesses.

Guest Bio

Nick Sakkis is the co-founder of the Sakkis group and a digital marketing whizz. He used social media groups to generate leads for his business, and he now teaches other agents how they can create lead generation machines on a bootstrapped budget at Funnelstoleads.com. Nick is also the creator of Reconnect, an app that helps agents stay in touch with their database and get more referrals.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

Morning & Success Routines w/Justin Zimmerman

Morning & Success Routines w/Justin Zimmerman

Watch the On-Demand

Mornings are the perfect time for planning your day, focusing on your well-being, doing a quick workout, and spending some time with yourself. But why do so many people hate waking up early in the morning, and what are they missing out on? Why do you need some time for yourself every day? How does not having a morning routine impact both your fitness and business success? In this episode, Justin Zimmerman talks about how morning routines can bring more awareness over how much control we have over our fate.

The people you choose are the people you become. -Justin Zimmerman

Three Things We Learned

Waterproof notes

At the beginning of the day, you have ask yourself, “What does my day have to look like to make me a happier and more productive person?” You can even plan out your day when you’re showering by using waterproof notes.

Don’t let yourself drift from your purpose

Teams and agents that don’t have defined purposes and goals end up drifting. Everyone needs a direction to their life, and that direction is what determines what their daily to-do list looks like.

Don’t neglect your health over your finances

Nutrition and fitness play an important part in the way we feel and how productive we are throughout the day. Finances, nutrition, and fitness are the big 3 pillars of well-being, but when one shakes, the other aspects of our lives suffer as well.

Key Quotes

What we bring from our past shows in our present. -Justin Zimmerman

Goals are tasks visualized. You can only work on things you can see. -Justin Zimmerman

It’s almost impossible to be productive if we have something in the back of our mind constantly bothering us. As we grow older, however, our ability to determine our own fate increases. Journaling, meditation, and planning out each day will helps us become more aware of the choices we have and how we can get closer to our goals every day.

Guest Bio

Justin Zimmerman is the director of content development at REDX and a content strategist with a background in real estate.

He started off in real estate at 24 and built a software that took local MLS housing data and transformed it into a format easy to understand both by buyers and sellers. This helped him gain a competitive advantage in a profession where the average age was 47.

His software was so successful that he started training other agents to become Certified Market Advisors and went from being a simple agent to managing 51 people.

Today, he uses his real estate and marketing knowledge to help agents create content that eliminates the need for prospecting and builds a strong database.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

6 Ways to Prepare for a Shifting Market w/Brian Gubernick

6 Ways to Prepare for a Shifting Market w/Brian Gubernick

Watch the On-Demand

A large percentage of active real estate agents have never experienced a market shift. Selling homes isn’t that hard when the economy is in your favor, but how do you prepare for a drop in volume? How can you cut costs? Should you focus more on sellers or buyers? In this episode, Brian Gubernick talks about how to prepare yourself for a shifting market.

One of the dangers in real estate is the constant talk about volume, and units but we aren’t talking about net income enough.- Brian Gubernick

Three Things We Learned

We should make our fixed costs variable

During a shifting market, it’s wiser to pay more for a bonus instead of paying less for a fixed salary even when there are no sales coming your way. This will protect you during periods when you won’t have sales but you’ll still have wages to pay. Your profit margins will be smaller, but you’ll also eliminate risk.

Get better at communicating with your agents during crisis times

When sales are slowing down due to a market shift, it’s important for team leaders to be transparent with their agents. Many young agents have never been through a decrease in sales and panic may ensue. This is when leaders have to be more present than ever.

Be more listing-focused and be less picky about appointments

If you’re buyer-based, your income is less predictable. The more listing-focused your business is, the more money you make and the more predictable your income is.

Key Quotes

70% of agents operating in today’s environment have never experienced a market shift. -Brian Gubernick

You’ve got to be more listing-focused and grab as many listing as you can so you can control your future. -Brian Gubernick

The best way to prepare our team for a market shift is to make sure they’re part of a training program that prepares them for a highly competitive game. A common mistake team leaders make is not recruiting new agents, when in fact the search for talent should be more intense than ever during times like this. There is a way to not just survive a shift but to actually thrive through it.

Guest Bio

Brian Gubernick and his team Homehelper Consultants at Keller Williams Realty Phoenix have been recently named as one of the top producing teams in the U.S by Wall St. Journal & Real Trends. He has also been featured in both Forbes Magazine and Money Magazine. Brian’s team is present in 4 states across U.S, and he has built a real estate coaching business where he helps agents implement the same strategies he did when growing his business.

Gene Volpe is the founder of GVI Media and has over 10 years of experience in real estate marketing. With over 200 transactions under his belt, Gene is known as an authority in his field and is often invited to speak at events. You can find more about Gene at http://www.genevolpe.com/about-gene/#.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

Adam Hergenrother on Lead Gen, Leadership & Leverage

Adam Hergenrother on Lead Gen, Leadership & Leverage

Watch the On-Demand

Technology is about to create a big shift in the buying and selling process. Will we be replaced by tech? What qualities are desirable in agents during times like this? How can we survive the shift and leverage the tools we now have access to? What will happen to the single agent? In this episode, Adam Hergenrother shares his predictions about the future of the real estate agent.

Every real estate company needs to wake up to virtual brokerages, because those are the ones giving freedom to agents. -Adam Hergenrother

Three Things We Learned

The entry barrier will be higher but the agents who make it will earn more money

The companies that afford the technology to speed up the process while delivering a superior customer experience will make it harder for agents who have only a few sales per year to survive by themselves. As a result, the entry barrier will be higher. In order to survive, agents will need to join teams where they have access to all the technology and training that they can’t get with their own money. A side effect of this shift is the fact that agents will be expected to increase their sales after receiving all the support and training needed.

Agents won’t be locked geographically anymore

With the rise of virtual brokerages, we can now live anywhere in the world as long as we have access to high-speed internet and a showing agent working for us. The only obstacle that stands in the way of this becoming the norm is the price of airplane tickets.

Virtual brokerages will also have a meeting space

Working from home has its own struggles. Loneliness and isolation is a real phenomena among remote workers. Plus the agent ends up feeling disconnected from the company and its team. To counter this, many virtual brokerages are now considering investing in meeting places for their co-workers.

Key Quotes

The real estate industry, as it continues to grow, is providing the ultimate consumer experience. -Adam Hergenrother

We don’t ask consumers; we tell consumers what they want. -Greg McDaniel

The new shift in real estate caused by technological advancements will enhance both the consumer experience and that of the agent. The companies that have the budget to invest in the newest technologies will be the ones who have the leverage. The agents who want to benefit from this shift will have to join a team that gives them all the resources to make the sale (e.g., assistants, coaching and technology). The agents who now look at real estate as a side hustle will probably disappear, but those who want to make a career out if and have the capacity to adapt will actually benefit from the shift.

Guest Bio

Adam Hergenrother is the Founder & CEO of Adam Hergenrother Companies – which includes Keller Williams Vermont, Hergenrother Realty Group, BlackRock Construction, Adam Hergenrother Training Organization, and Hergenrother Foundation.

His extraordinary background includes experience in the real estate industry, construction, and coaching. Adam was mentioned in publications such as the Wall Street Journal and Inc, and he was awarded the prestigious “30 Under 30” award by The National Association of Realtors.

You can find out what others are saying about his coaching programs here.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

How to Make Your First Hires in the Early Stages of Your Team w/ Jay Niblick

How to Make Your First Hires in the Early Stages of Your Team w/ Jay Niblick

Watch the On-Demand

Finding the right candidate is hard, especially when you don’t know what you’re looking for. Should your first hire take care of all of the things you hate doing? Is it possible to find a jack-of-all-trades, and what’s the alternative to that? How do you build a team that doesn’t fall apart if one of the key workers leaves? In this episode, Jay Niblick talks about how to make your first hire, what traits work best for different roles, and how to protect yourself in case something goes wrong.

There is someone out there who loves to do what you loath to do. -Jay Niblick

Three Things We Learned

Your first hire should take care of the tasks you don’t want to do

You need to think about what tasks you shouldn’t be doing and how much more money you can make if you delegate the mundane tasks to someone else? That said, you also have to keep in mind that you will likely need more than one hire to take care of things you don’t want to do. There are few people out there who can do a little bit of everything and maintain the same quality of work.

Don’t wait for a rockstar to join your team

Many agents make the mistake of expecting a rockstar who can adapt and handle whatever is thrown at them without having to be managed or trained. Not only are these hires very hard to find, but once you find someone like that, it doesn’t take more than 6 months to 1 year for them to figure out that they can earn more somewhere else.

Build a system that makes top performers want to stick around

The key to building a successful team is to leave room for growth so they don’t have to leave if they want to climb the ladder and earn more. You should have a system in place that retains the top performers but doesn’t rely on them completely, so the whole business doesn’t fall apart if they leave. Invest time in building a replicable system that can be used even if one of your top performers decides to go somewhere else.

Key Quotes

We don’t want to be in a position where we are really that tied up to one person; we want to have the systems to back them up. -Matt Johnson

Many times the reason why it’s not working out is not that they are bad people; they are just a bad fit. -Jay Niblick

You can spot traits such accountability and entitlement during an interview just by letting the candidate tell their story. Their perspective usually is telling of how they see themselves and the world around them. For example, someone who is highly accountable will always blame themselves for past mistakes instead of blaming others. But you also have to keep in mind that certain traits aren’t universally desirable or undesirable. It depends on what role you’re filling. For example, you may want a bit of entitlement, as long as it’s performance related, in a sales person.

Guest Bio

Jay Niblick is the founder of Wize Hire, a real estate recruiting software with a data-driven approach to the hiring process. You can take the personality test mentioned on this episode at https://wizehire.com/#disc-ebook-signup

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your