The Energetic Path to Success w/Bill Heinrich

The Energetic Path to Success w/Bill Heinrich

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We are all making decisions based on who we aren’t. We need to move away from the physical and start to understand energy and the universe we live in. How can our energy influence our success? How do we go from surviving to thriving? How do we identify the right path for us? In this episode, coach Bill Heinrich talks about how to get out of survival mode and shift our energy so that we can effect positive change in our lives and careers.

Anytime you’re connected to something remotely to do with your purpose, it’s going to energize you and take you into an immediate state of expansion. –Bill Heinrich

Things We Learned

Three Takeaways

Success is easy when we’re on the right path

Everyone taught us survival from when we were born, but that brings no satisfaction. The only satisfaction is when we are truly connected to who we are. We’ll know we’re on the right path when what we do is effortless and energizing.

Changing our energy to get where we need to be

We all tie who we are to our accomplishments and we must disconnect from that to thrive.

We are addicted to the physical but the universe runs everything. It’s scientifically proven that everything is a vibration. When we change our energy, we attract what we put out.

Acting out of love instead of fear

There are only two emotions to deal with: love or fear. They can’t coexist and every other emotion stems from them. We must ask ourselves ‘is it love or fear, and what are we protecting?’. With love, there is nothing to protect because the more we give, the more we get. Fear causes us to protect, and when we’re fearful we’re putting the physical first.

Key Quotes

Everyone is making decisions based on who they aren’t. –Bill Heinrich

If you can be a source of valuable information and connect with people energetically, you will have a line of people going out your office. –Bill Heinrich

Everything in the universe is a vibration, and we are linked to those vibrations. When we chase things in the physical world that don’t blend with the universal, we limit our ability to expand and grow. We were all born with seven divine gifts, but we have them in different proportions. We have our own individual gift to share and when we do, we become ageless, timeless and abundance comes running in. Thriving is ultimately trusting that the universe is bringing that energy together to let it click. The only satisfaction is when we are truly connected to who we are.

Guest Bio

Bill Heinrich is a Professional Coach and Entrepreneur. He started two real estate businesses from scratch in California and Oregon and has owned and operated his own businesses since the age of 25. Bill increased sales at his first company from $100,000 per year to $125,000 per month. He has over 35 years’ experience as an entrepreneur with strengths in operations, marketing and business development. Bill is the creator of “The Coaching for Divine Purpose” coaching certification program, and author of “The Seven Levels of Truth: How to identify, access and live your true life purpose” and “Clarity has no Story – A Shaman’s guide to mastering the Law of Attraction”. Bill is also a certified Feng Shui Practitioner and Numerology Instructor. His long list of qualifications includes an Associate’s Degree in Business Administration from Champlain College, Level II Big Money Business Coach certification, Coaching for Divine Purpose certification, a Certified “Presentainer” from Speaking Empire, a Certified Time Abundance Coach, and numerous Master diplomas from Instant Miracle Mastery in areas such as Peace Process and Extraordinary Coach.

http://truelifepurposenow.com/

https://book.truelifepurposenow.com/

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

Buyer & Seller Relationship Hacks for Agents

Buyer & Seller Relationship Hacks for Agents

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As agents, establishing and managing our relationships with sellers and buyers can be difficult. How do we set ourselves apart from other agents? What difference can our tone of voice make to our success? How do we deal with indecisive buyers? In this episode, we talk about how we can engage with situations that agents come across when dealing with buyers and sellers in real estate.

The way that you look at and talk to people sets up your success or failure with them within the first 5 seconds. –Gene Volpe

Things We Learned

Three Takeaways

How to set ourselves apart from other agents

We need to convince sellers that taking us on as their agent is the right move by identifying what previous agents did or did not do, and working from that to establish how to make a successful sale. We must also consider how to use our advantages to market the property in a way that is new and creative compared to how it was marketed before.

The problem with selling ourselves instead of the system

We don’t want people to want us as individuals, we want people to want the system we’ve built. When we don’t make it clear that we are part of a team and a system clients will expect to, and only want to, deal with us personally.

How to deal with indecisive buyers

When we find a property that ticks all the buyer’s boxes but the buyer doesn’t want to make an offer, their hesitation often stems from a feeling. We either need to bring the decision back to being quantitative, or we need to respond in a way that uses emotion by helping them realize the potential for disappointment.

Key Quotes

You have to give potential clients reasons to go with you that are more compelling and that make you different. –Matt Johnson

Tonality is one of the most powerful things you have as a person, let alone in the sales industry. –Gene Volpe

Navigating relationships with buyers and sellers is tricky, but there are ways in which we as agents can manage them more effectively. We can instill confidence in our abilities by showing clients how we can use our advantages to their benefit, and explaining what sets us apart from other agents who have failed. By being aware of the power our tone of voice has, we can foster client relationships in a positive way. We must develop and use systems and tactics that ultimately help us be better agents, and maintain our relationships with buyers and sellers.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

Leads vs. Respondents & How to Successfully Nurture Your Database w/Beverly Ruffner

Leads vs. Respondents & How to Successfully Nurture Your Database w/Beverly Ruffner

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Many agents believe that having a database of thousands of people makes them successful, but they mistakenly focus on quantity over quality. What makes a database more likely to lead to more transactions? How do we properly classify a lead, and what should we be doing to stand out from every other agent? On this episode, Beverly Ruffner is back to talk about common database mistakes agents make, and the simple but effective ways to correct them.

In real estate, it’s tough to build a competitive advantage that withstands somebody else being more convenient. -Matt Johnson

Things We Learned

Three Takeaways

Why a database isn’t enough

A database is great but it can just be a glorified phone book of names, phone numbers and emails. You want a database that is organized so you know every person you’ve ever spoken to and exactly what their situation is and why they are buying.

Why a list of names doesn’t automatically mean more business

There’s no exclusivity with online leads, and even with your database. Every lead that is in an your database is in at least 3 other databases of your competitors. No one is going to do business with you out of loyalty. What they care about is you being convenient. Your goal should be to position yourself to be convenient when they are looking.

Leads vs. respondents

Online respondents should not be confused with a lead. A lead is when you’ve built a relationship and there’s a level of trust between you and the person. A respondent is just someone who took action on an ad.

Key Quotes

The person having the conversation is the one positioning themselves to get the business later on. -Beverly Ruffner  

What you’re getting from online isn’t a lead, it’s a response to an ad. -Greg McDaniel

The assets of a real estate company are the relationships you have and your systems. A database without any real, detailed information about why they want to buy or sell or when is really just a list of names and numbers. In order for our databases to actually move the needle for our business, having the conversations that give us information is key. You need to aim to be different from everyone else by actually putting effort into regular communication. Even with the best brand, if you don’t have a strong database, your business won’t survive any shift on the horizon.

Guest Bio

Beverly Ruffler is the CEO/Founder of Balance Business Consulting and real estate team owner licensed in Virginia. Go to https://www.balancebusinessconsulting.com/ for more information.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

How To Generate ‘Come List Me’ Calls w/Josh Anderson

How To Generate ‘Come List Me’ Calls w/Josh Anderson

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Real estate agents around the country are dealing with the issue of low inventory. How do we generate ‘Come List Me’ calls in this climate? Who do we need to hire to help with referrals and why? How can we use events to encourage referrals? In this episode, Josh Anderson joins us to talk about about shifting how we do certain things so that we can generate a consistent stream of referrals.

We got more intentional about reviews and, different from everyone else in the real estate agency, we started using Google reviews focusing on local business. –Josh Anderson

Things We Learned

Three Takeaways

How to deal with low inventory

When we run out of inventory, we need to be proactive. By shifting our lead generation towards agents who have properties coming onto the market that aren’t out yet, we can get ahead of property listings. Our relationships with agents are important and we need to maintain them.

Who we need to hire and why

2019 is the year of video and we need to keep with where the market is going whilst filling a gap within that. Hiring a marketing professional who specializes in social media platforms like Instagram and resources like video is an asset to our team.

Tailoring events for referrals

Hosting events helps us get referrals when it caters to the client and when it’s something they look forward to attending. If your clients are married and have children, a catered event at home would work much better than after-work drinks.

Key Quotes

We’ve had to shift our lead generation to a lot more to agents who might have properties coming on the market, that aren’t on the market yet. –Josh Anderson

We’re doing more family friendly, bigger types of events and every time we do it we get referrals out of it. –Josh Anderson

We need to be proactive about the shifts we make so that we can address the issue of low inventory in real estate. Maintaining relationships with agents, making hiring decisions that align with the current market and hosting events that cater specifically to our clients are ways in which we can increase referrals and, by extension, grow our inventory. We should also focus some effort on encouraging reviews as they can take on the function of referrals. Through harnessing these overlooked spaces, we can tackle the issue of low inventory and our businesses can thrive.

Guest Bio

Josh is the owner of The Anderson Group Real Estate Services and Nashville’s most trusted realtor, is ranked in the Top 1000 Real Estate Agents in North America by the Wall Street Journal and consistently ranked in the Top 10 Keller Williams Southeast Region Groups for monthly closed volume. He is a business savvy professional with a strong desire to cater to his clients’ particular needs. Josh is skilled in Negotiation, Luxury Goods, Budgeting, Sales, and Entrepreneurship and has a BS focused in International Business/Trade/Commerce from Louisiana State University and Agricultural and Mechanical College. His market expertise coupled with his superior negotiating skills set him apart from the rest. For more information visit http://www.joshandersonrealestate.com or email josh@joshandersonrealestate.com. You can also connect with him on LinkedIn https://www.linkedin.com/in/nashvillesrealtor/.   

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

How to Create Relevant, Relatable Content That Helps Grow Our Businesses w/Gene Volpe & James Rembert

How to Create Relevant, Relatable Content That Helps Grow Our Businesses w/Gene Volpe & James Rembert

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One thing that sets us back as real estate agents is that we’re quick to embrace new technologies, apps and platform in our daily lives, but reluctant to use them in our businesses. What are some of the things we should be paying more attention to? Why does candid video beat polished, professional, over-produced stuff? How do we balance the entertainment factor in our content with the educational factor? On this episode, The Zillow Killer, James Rembert, and Gene Volpe talk about changes to Facebook, tools and strategies we should be leveraging to be more relevant to our audiences.

Agents aren’t failing because there’s a lack of leads, their failing because of obscurity. -James Rembert

Things We Learned

Why Instagram and Facebook stories matter

Make sure your content strategy includes anything that can keep the consumer or create content natively on the app or platform. This is the real power of Stories and how you can leverage them to be more relevant.

Perfection doesn’t sell anymore  

6 years ago the people we admired on social media were the ones that were perfect. Now we’re looking for imperfection, vulnerability and honesty because that’s relatable to us. Social media has made us more available, so we know that it’s not realistic for someone to be polished all the time.

The huge opportunity with messenger bots

Messenger bots are a force to be reckoned with in the marketing game, and other channels pale in comparison. At its highest, email has an open rate of 23% while messenger bots have up to a 97% open rate.

Key Quotes

Leads are a byproduct of being relevant. -James Rembert

You can’t educate somebody if you can’t entertain them. -James Rembert  

Digital is an enhancement of everything we do, we have to embrace it. When we think of social media to generate leads and grow our database, we have to look at it through the lens of a business. Advertising and marketing are the lifeblood of our business, they are the key to us becoming rock stars in our local markets. That means committing to creating good content which is relevant and relatable because that’s what audiences are responding to. Ultimately, if you’re not generating conversations on social media, your strategy is outdated.

Guest Bio

James Rembert is the Zillow Killer. Using Facebook, he provides marketing solutions to real estate agents who want to get high-quality leads without investing large amounts of money in platforms like Zillow. You can find out more about James and his work at http://www.jamesrembert.com/.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your

How To Quickly Write & Maximize Books for Buyer & Seller Clients w/Chris Bentley

How To Quickly Write & Maximize Books for Buyer & Seller Clients w/Chris Bentley

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When it comes to branding and building up your credibility with buyers and sellers in your market, there is nothing as powerful as a book. What are some of the prospecting problems that are solved by writing a book? What’s a quick and easy way to write a book? How can you leverage the book once it’s completed? On this episode, top Dallas Realtor, Chris Bentley is back to talk about how he used books to brand himself.

Anyone who knows how to deliver a structured listing presentation has a book inside of them, you just don’t know it. -Matt Johnson  

Things We Learned

The key thing about writing a book is just getting the basic ideas out of your head and onto paper. Don’t worry too much about how long it will be when you’re just getting started.

If you have a structured listing presentation, you can do a recording of it, and get it transcribed into a book.

There are a lot of ways to solve objections that come up in appointment. We can handle them with our words, or take care of them way in advance with a book.

Key Quotes

One of the best ways to solve an objection is to destroy it before it even comes up, and a book does that for your credibility. -Matt Johnson

Most Realtors never even write a blog, let alone a book. -Chris Bentley  

For most agents the ideas of writing a book is immensely overwhelming and intimidating because it feels like a major time commitment, but it doesn’t have to be. It can actually boost your credibility in a way other types of content don’t. If you write a book on a subject, people are going to assume that you know a lot about it, and that will make any appointment and listing presentation run so much smoother, and make it more likely that you’ll get that client.

Guest Bio

Chris is an award-winning agent and author based in Dallas, Texas. As one of Dallas’ most aggressive real estate magnates in the making, Chris is quickly growing into one of the most popular people on social media. Through his social media posts and videos, we’re able to experience what’s it’s like to be a Realtor®. His achievements to date include being voted in 2017 and 2018 D Magazine’s Best Realtor® and being 4x Multi-Million Dollar Producer. Go to https://chrisdbentley.com/ for more information and follow @ChrisDBentley on LinkedIn, Instagram and Twitter. To find him on Facebook, go to https://www.facebook.com/Chris.D.Bentley.Realtor/.

Resources + Links

RockstarLiveVideo.com– Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your